BABYGANICS
BABYGANICS wanted to promote their entire line of products to bump sales in Walmart stores. The program was digital and in-store. The in-store element included a shelf strip under the product as well as a creative bottle topper. The digital marketing included targeted push notifications that promoted each product in the set and scrolled left and right to a final embedded video. The video page would contain a “SHOP NOW” button that led to the Walmart shopping cart for purchase.
